Hong Kong-based DDC Enterprise, operating in China and the US as a consumer brand, has announced it will start reserving Bitcoin. This decision is meant to help the company lead in the development of digital assets.
The announcement is made after DDC Enterprise achieved its largest profit in 2024. Revenues rose by 33% compared to last year and stood at $37.4 million.
Key-Takeaways:
- DDC Enterprise aims to buy 5,000 Bitcoin within the next three years, proving that they are serious about digital assets even in China’s strict crypto environment.
- Thanks to a 33% increase in revenue this year, the company is well-positioned to play a key role in crypto adoption by Asian corporations.
The Plan for Acquiring Bitcoin
DDC Enterprise has already bought 100 Bitcoin for around $10.4 million as the first part of its plans to get involved in cryptocurrencies. CEO Norma Chu wrote in a letter on May 15 to share changes that they are planning.
Over the following 36 months, the company wants to purchase 5,000 Bitcoin. Their first goal is to get 500 Bitcoin by the end of 2025, which shows they are definitely interested in owning and investing in cryptocurrency.
In order to guarantee proper use, DDC Enterprise will assemble a team focused on managing the company’s Bitcoin treasury and an advisory board knowledgeable in cryptocurrency. These organizations will be responsible for investing Bitcoin with discipline and due care for risks.
It reveals that DDC Enterprise is dedicated to handling digital assets responsibly. It also points out the importance they place on coming up with fresh financial ideas.
Growth that is Being Fueled by Financial Key Performance
After DDC Enterprise reported excellent financial results for last year, the company is now announcing a Bitcoin reserve. DayDayCook, the company’s name, earned total revenue of 273.3 million Chinese yuan (equivalent to $37.4 million), which is up 33% over what they earned the year before.
DDC Enterprise had a higher gross profit margin of 28.4% in 2024. There was an increase of 10% when it comes to the number of people using these options, compared to 2023.
In the letter to shareholders, Chu said that 2024 performance proved the company could handle growth smoothly, while in 2025 there is a strong focus on Bitcoin as a way to grow value. What she says points to the company’s long-term planning.
With these good financial results, DDC Enterprise is now able to look into new ways to bring in money. It allows the company to move forward with its cryptocurrency plan in a strong financial condition.
China Connection and its Considerations in Regulation
The reason DDC Enterprise’s Bitcoin strategy stands out is because of its links to mainland China. Tight rules on cryptocurrencies trading and mining were set in China in 2021.
It was revealed in the company’s SEC filing that DDC Enterprise works in both mainland China and Hong Kong. There, it is influenced by changes happening in the country’s political, economic, and social sectors.
DDC Enterprise has not let the difficulties in regulation get in its way of moving forward with buying Bitcoin. The company looks confident in the direction its strategy is leading.
Amid hints from China that it could soon go easier on cryptocurrency, these actions are now being put into place. More use of crypto in Hong Kong and worldwide interest are driving these views.
Even so, there is no information in SEC paperwork about DDC Enterprise’s Bitcoin holdings. The reserve strategy is not mentioned in any of the official documents.
The reports also mention that the company is assessing various ways to raise the needed money for its upcoming needs. Crypto accounting guidelines from the Financial Accounting Standards Board are also referred to by accountants.
By adopting Bitcoin, DDC Enterprise is taking a significant lead in corporate cryptocurrency use. This becomes especially important for any firm that has close connections to China.
The company is making a major decision by saying that they will purchase 5,000 Bitcoin in the next three years. Other businesses in the area may consider taking inspiration from this move.
“We are starting a new project to help DDC lead the way in digital assets by putting special effort into buying Bitcoin,” said Chu. Her statement shows just how much the company wants to grow and do big things.
Conclusion
The move of DDC Enterprise into Bitcoin stands out as Asia’s crypto world changes, and it could mean that more businesses in the region are starting to look at digital assets differently. As the company moves ahead with its plans, people will keep an eye out to see if what the Japanese company is doing might become more common in other Asian companies.
