Crypto is known for innovation and disruption, but without the right legal structure, a project can quickly run into problems.
Cleveland C. English III, director of Br’er Rabbit Advisory, helps companies set up a solid legal and compliance structure. “What we do may not be the most exciting side of crypto, but it is essential. If companies launch a token or project without thinking about registration and legal frameworks, they can quickly run into problems,” says English.
Br’er Rabbit Advisory guides companies through questions such as: where do they register their company? How do they avoid double taxation? Which regulations apply in different jurisdictions? “We ensure that our clients have a strong foundation, so that they are compliant and protected against legal risks. This not only helps with operational security, but also when companies want to attract investors.”
A solid legal foundation is not only important to prevent problems, but also to build a reliable reputation. “Regulators and investors are paying more and more attention to compliance. Companies that do not have their affairs in order run the risk of being excluded from important markets and financing opportunities,” emphasizes English.
Why compliance is the key to long-term success
According to English, it’s all about the foundation. “Long-term success in the crypto world requires more than innovation. Without a strong legal structure, there is a good chance that companies will run into obstacles sooner or later.” His consultancy supports clients in choosing the right jurisdiction, setting up company structures and arranging banking matters. “Which bank accepts crypto? How do you set up a trust for family planning? These are questions we answer.”
Regulations are constantly changing. “Governments are constantly adding new laws and guidelines for crypto companies. We stay on top of these developments so that our clients always remain compliant,” says English. He emphasizes that compliance is not just a matter of following the rules, but also of strategically setting up a company for long-term success.
“Many companies think that compliance is something you can take care of afterwards, but that is a big mistake. A poorly structured company can face sanctions, fines or even closure,” English warns. ”Too often we see companies grow without the proper legal basis. This leads to problems that are much more expensive to correct later.”
The future of crypto and legal structures
Br’er Rabbit Advisory not only helps start-ups, but also established companies that have made mistakes in their legal structures. “Some companies lose money due to wrong investments or unclear agreements. We help analyze these issues and offer solutions.” This goes beyond just legal support. “We also offer investigative services for companies that have lost assets in blockchain investments.”
English sees the next six months as a period of expansion. ”We want to broaden our services and support even more companies in correctly structuring their activities. The crypto sector continues to grow and we want to grow along with the needs of the market.”
English also expects stricter regulations to be introduced. “Governments worldwide are taking an increasingly critical view of the crypto industry. This means that companies that do not have their legal structure in order will find it increasingly difficult to operate. By being well prepared now, companies can protect themselves against future restrictions.”
The distinctive character of Br’er Rabbit Advisory
What makes Br’er Rabbit Advisory unique? According to English, it’s all about simplicity and effectiveness. “We untangle complex issues without complicated legal jargon. Our clients don’t want long legal stories, they want clear solutions that work.” This practical and accessible advice helps companies move forward in a sector known for rapid change and strict regulations.
Another important aspect is their proactive approach. “We not only think along with current legislation, but also with future developments. We help companies set up structures that can withstand the ever-changing regulations. This not only offers them security, but also a competitive advantage.”
Br’er Rabbit Advisory continues to focus on innovation within compliance. “We are working on new strategies to support companies even better, such as improved due diligence processes and advanced compliance strategies that help companies to remain sustainable and compliant in the crypto industry.”
The way forward
The interview with Cleveland took place at Consensus Hong Kong 2025, one of the most influential conferences in the blockchain and crypto industry. Compliance and legal structure are not an afterthought in the crypto industry, but an essential part of sustainable success. As the market continues to develop and regulations become stricter worldwide, the demand for specialized legal services will only increase. Companies that lay the right foundation now will be more resilient to future challenges and better positioned for growth.
Br’er Rabbit Advisory plays a crucial role in this by not only helping companies comply with regulations, but also with long-term strategic planning. “Our mission is simple: we help companies understand complex regulations and create a solid legal foundation, so they can focus on innovation and growth,” concludes English.